If you’ve been inside a liquor store lately, it’s tough ignore the rise of Hard Seltzer. According to a recent press release on The Drinks Business website announcing the launch of a new Hard Seltzer from Founders Brewing Company, the boozy, fizzy drinks attracted 7.5 million new customers between the Spring and Fall of 2019. Tough to argue with those numbers!
Another Michigan Brewer that has recently jumped on the Hard Seltzer band wagon are our friends from Comstock Park, i.e. Perrin Brewing Company. Their hard seltzer goes by the name Clear Coast Fresh Hard Seltzer. Here’s what they had to say about it in a recent press release that landed in our inbox not so long ago:
Summer in Michigan means sun, fun and long, hot days. The Clear Coast Spring Variety 12-Pack is the perfect complement to gardening, fishing, boating and any hot weather activity. As temps across Michigan reach their summertime heights, reach for these quenching Clear Coast flavors:
- Strawberry Kiwi: Did you know kiwi is a berry? Strawberry and kiwi mingle in this very berry flavor combination.
- Orange Passion: Indulge in your passion for fresh, fizzy flavor with this blend of citrusy orange and juicy, tropical passionfruit.
- Pineapple Papaya: Tropical flavors hula dance across the palate when zesty pineapple meets luscious papaya.
Inspired by the coastline of Michigan – the longest freshwater coastline in the world – Clear Coast is a crisp, clean, pure hard seltzer made with fresh water and hints of tantalizing fruit flavors. A light, bubbly beverage option, Clear Coast (5% ABV) is 100 calories, low carb, low sugar and gluten-removed, making it a fresh, low-calorie alternative to traditional adult beverages.
While hard seltzers are far from a go-to beverage for us, we’re always willing to give something new a try, especially when it’s from a brewery that we respect and admire. To find out what we thought of these refreshing sounding beverages, click the play button on the following video:
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