Brew and Booze News

Brews and Booze News for October 7th, 2013


Below are a few of the more interesting press releases that have found their way to our inbox over the past week…

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Sailor Jerry Announces ‘Bartender Appreciation Day’. Nominate your favs!

Who’s your favorite bartender? As in, what have they done to set themselves apart? Is it their drink, their ink, their smile, their style, their witty personality?

Now’s your chance to honor and thank them by nominating them for Sailor Jerry’s ‘Bartender Appreciation Day’.

Sailor Jerry, the 92-proof iconic spiced rum, is kicking off the search for America’s most appreciated bartenders. On December 8th – Bartender Appreciation Day – two bars in the US will win the ultimate thank you, a kick-ass concert – The bartender will win a pop up live give in their bar. Everyone wins!

DO YOUR PART:
  1. Nominate your favorite bartender at http://liquor.com/BAD2013/
  2. Do it before October 28th
  3. Tell us who they are, where they work and why you appreciate them
From there, Sailor Jerry will pick 30 outstanding nominees and then in November, you’ll get a chance to vote for your guy/girl to win the final blowout bash and be named America’s most appreciated. Two bars/bartenders will walk away champions.
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DirtWolf-12ozBottle

Victory Brewing Company Rolls Out DirtWolf Double IPA

Double IPA Marks Brewery Entry into Four-Pack Format

DOWNINGTOWN, PA, October 3, 2013 – Victory® Brewing Company (Victory) is pleased to announce the first in its series of new arrivals, DirtWolf Double IPA. The newest beer in Victory’s brand lineup is part of the brewery’s initiative to increase beer production to meet customer demand, in addition to offering a greater variety of styles and brands, a practice celebrated by the craft brewing industry and its loyal consumers.

Hitting shelves and dining establishments beginning this week, the suggested retail price for DirtWolf Double IPA is approximately $9.99, depending on location; this brand marks the brewery’s first foray into the four-pack market. Known for melding traditional styles and unique concepts to produce the highest quality, full flavored beers, Victory’s DirtWolf Double IPA continues the brewery’s standard of innovation and excellence.

Why DirtWolf Double IPA

Wildly assertive, intentionally untamed and dangerously satisfying, DirtWolf Double IPA is the culmination of Victory’s Double IPA series experiment with whole flower, American-grown hops. With two-row German malts and a well-balanced combination of whole flower Citra, Chinook, Simcoe and Mosaic hops, this 8.7% ABV brew blends the powerful citrus aroma and fruity flavors, with the piney, earthy and mildly floral characteristics found in these intriguing hop varieties.

“We’re very proud to bring this delicious new double IPA, DirtWolf to market,” said President and Brewmaster, Bill Covaleski.  “As brewers who enjoy experimenting with beer styles and ingredient varieties, we are constantly looking to keep our core audience captivated and interested while creating opportunities to attract and introduce those new to the craft brewing movement. We think, and hope, everyone will be as pleased as we are with the result.”

DirtWolf Double IPA Availability

DirtWolf Double IPA is available for purchase in most major gourmet grocery stores, bottle shops and beer distributors, as well as many craft beer bars throughout Victory’s national distribution footprint, including most Whole Foods Markets and Wegmans locations along the East Coast. Use Victory’s Beerfinder at www.victorybeer.com/beerfinder to  discover a nearby location, or download the free Victory Mobile app for Android or iPhone.

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Epic Beer Fest

EPIC BEER FESTIVAL IS RETURNING TO THE PENNSYLVANIA CONVENTION CENTER

 Epic Beer Festival Philadelphia
November 2, 2013
Pennsylvania Convention Center, Hall F
1101 Arch Street, Philadelphia, PA 19107

Epic Beer Festival Philadelphia 2013 (EBF) will be host to over 300 craft beers from 120 breweries and over 6,000 attendees. Session One starts off with a VIP session at 12:00 pm and General Admission doors opening at 1:00 pm and Session Two with the VIP session at 6:00 pm and General Admission doors at 7:00 pm. EBF will present not only the largest selection of craft beers of any festival in Philadelphia but with vendors, DJs, live music and games, this is sure to be an EPIC EVENT! Last year’s event sold out and the same is expected this year.

General Admission Tickets are $45 and provide entry to the three-hour festival, two-ounce samples of beer, and a festival tasting mug. VIP Ticket Packages are $59 and in addition to GA inclusions, add one hour of VIP Early Entry and an Epic Festival T-Shirt. Epic Beer Festival is proud to announce the most “Epic” Designated Driver program we’ve found, which is free admission for all confirmed designated drivers. Visit our website for details at www.EpicBeerFestival.com.

Epic Beer Festival hosts large scale craft beer festivals around the country. EBF is unlike most beer festivals in that the festival purchases all of its beer for the festival which in turn supports craft breweries. In addition to supporting craft breweries, EBF also benefits a local charity. Epic Beer Festival Philadelphia will donate a portion of the proceeds to VFW Post #22 in Philadelphia.

To purchase tickets, please visit our website, www.EpicBeerFestival.com. For press requests, logo requests or inquiries, please contact Denise Mead at Denise@EpicBeerFestival.com or call 303-900-2235.

For general festival information about Epic Beer Festival Philadelphia or any of our other EPIC cities please visit www.EpicBeerFestival.com.

Like us on Facebook at Epic Beer Festival Philadelphia, follow us on Instagram at #EpicBeerFestival, and on Twitter @EpicBeerFest.

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FLYING FISH BREWING COMPANY TO RELEASE NJ350 ANNIVERSARY ALE COMMEMORATING NEW JERSEY’S UPCOMING MILESTONE

SOMERDALE, NJ – To honor the upcoming 350th Anniversary of the state of New Jersey, Flying Fish Brewing Company (900 Kennedy Boulevard,856-504-3442), the largest brewery built in the state since prohibition, will brew a commemorative beer named NJ350 Anniversary Ale.  Beginning in early 2014, NJ350 will be available in 750ml bottles and on draft at bars, restaurants and retail stores throughout the state of New Jersey, and regionally in Delaware and Pennsylvania.

 “We’re Jersey proud and very excited to be part of the official NJ350 celebration.  For this momentous brew, we’d like input from Jersey beer lovers to suggest ideas for the recipe,” says founder Gene Muller, who has been crafting beer in the state since 1995.

Over the next few months, leading up to the NJ350 brew in February 2014, Flying Fish would like to invite New Jersey beer lovers to help them determine NJ350’s style and ingredients by posting suggestions to Flying Fish’s Facebook page: Jersey Fresh Ale.

NJ350 will join Flying Fish’s other Garden State tribute beers, including Forever Unloved (F.U.) Sandy and the popular Exit Series.  F.U. Sandy, a hybrid wheat-pale ale, raised more than $70,000 for the victims of the storm-ravaged Jersey shore after Hurricane Sandy, and the on-going Exit Series highlights a distinctive aspect of each exit on the New Jersey Turnpike through the ingredients in the brew.

Flying Fish produces a range of beers year-round, along with a variety of seasonal specialties.  The brewery recently moved into a new facility in Somerdale, which will ultimately allow them to quadruple production.  The facility boasts a wealth of sustainability features, enabling the very eco-conscious business to brew their award-winning beer in the most environmentally friendly way possible.  A new tasting room just opened to the public, and tours are offered Tuesday through Saturday every week.

For more information about Flying Fish, please visit them online at www.flyingfish.com or call (856) 504-3442.  Beer lovers can also follow Flying Fish on social media: via Facebook and Twitter.

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